Kolkata is the capital city of West Bengal, growing faster in the country. People in the city have various digital presences. This article puts forward the best digital marketing courses in Kolkata. Also, several training institutes offer updated Digital Marketing(DM) courses online. However, you need to choose the best according to your requirements.
With the increasing usage of social media, there is also an increasing number of digital marketers, mentors, courses, and institutions. Most of them have their presence in urban cities. They have also started providing these courses online. So that they can impart skill to long-distance learners. Learners want to develop their skills and become well-versed with them. This need is fulfilled by the training Centre to provide updated modules and adapt to trends.
There are some checklists for you:-
- Ensure that Institute in which you are going to take admissions should provide practical training with theological knowledge
- Read a lot of reviews on the internet
- Contact with existing students to get their experience with institutes.
- Know about faculty, their experience, and background. Remember faculties are more important than institutions
- Check the success rate of students who pass out, enquire whether they got a job or not.
- Make sure that the institution offers an internationally recognized certificate
- Before joining, don’t forget to try for a demo session at least an online demo
To get more detailed insights about choosing the right course, read How To Choose Digital Marketing Course and Training
Meaning:-
It is the promotion of goods and services with the help of the internet through digital devices like mobile computers, laptops, etc. It is also called internet marketing. The central purpose is to enhance brand awareness so that customers and the general public become familiar with the brand and recognize it. This brand awareness influences the customer and gives confidence in the purchase decision.
A lot of sellers have their internet presence in the market. However, they could not withstand it because of a lack of promotional strategy. See, it doesn’t matter where your business is located. Buyers can even buy from a long distance if that product is well marketed. Therefore, it is important to have a good promotional strategic plan.
Previously marketers had to market the product door to door of the buyer. Now those days are gone. You don’t have to go anywhere. You can do it from your location with just a single click. Most of the customers do their shopping from online websites/applications. So, there is increasing demand for marketers. Such a new profession created job opportunities in the market and attracted many young professionals. Remember one thing under the ripen mango trees ? everyone stands to catch mangos ?. But the race is won by someone who knows how to climb the tree. Like that to become a successful professional, one must possess the required skills.
There are a lot of scopes for marketers to build a professional career. It not only will financially reward you but also emotionally support you. You will get the chance to influence society and culture with your Skills.
Read about Top 5 Digital Marketing Courses in Delhi NCR
Career opportunities:-
As a beginner, you will be a trainee. After completion of 1 to 2 years of experience, you become a DM analyst. Likewise after 3 years DM Expert, after 5 years you will be a team leader to lead your team. Once you manage your team well with good performance, you will be promoted as a manager. In the future, there will be another top position as Chief Marketing Officer.
How to become a digital marketer in Kolkata?
This is an evolving field to become successful in your career. Just getting a degree ? certificate is not enough. You are required to have good skills, interest, passion, and learning habits. You also need to be updated on the latest trend in the market.
- Bachelor’s degree, any specialization will work, but BBA is recommended.
- Join a private institution if you are a graduate in another field and wanted to enter as a beginner,
- To connect yourself with like-minded professionals attend seminars or workshops etc
- Apply for an internship after getting a certificate. It will enhance your knowledge and experience.
- Read books journals, articles, etc.- to get an edge over the others.
You may want to read about the Top 7 Digital Marketing Courses in Pune
What will be your salary package?
Today this is a demanding career option for new password graduates. There are a lot of job opportunities and you can expect a good package. As a fresher, you can earn Rs.12,000 to 20,000 per month as per your skill and knowledge. After 4 to 6 years of experience, you will earn Rs.8 lac to ₹12lac annual package.
Top 10 digital marketing courses in Kolkata
1. IIM Skills
This institute provides online classroom training. This coaching institute has been given high ratings by the students, especially in Eastern India. Faculties are very famous among the students. They are enthusiastic and solve every doubt asked. After the end of every session, give assignments with submission deadlines.
So that students with theoretical knowledge also learn practically. They assess the progress of the learner. And check whether students are following the protocol or not. They keep limited batches at a time. So that they can deliver quality service to the students.
It consists of 180 Hours of Comprehensive Live Training, 15+ Live Projects,10+ Case Studies, 40 Modules, and Tools Worth INR 79000+.
Fees: – ₹29000/- + GST
What will you get after completion?
→ Three Months Guaranteed Internship. So that you get experience and make your portfolio.
→ They will help you to launch your agency.
→ You will get the opportunity to write your first blog for Times of India.
→ They provide you with a Letter of Recommendation and Certification.
→ They have more than 300 placement partners for interview support.
→ Personalized Mentorship for Career and Businesses.
→ Launch Your Podcast with Google, Apple, and Spotify.
→ Create your Youtube Channel and Go live with Affiliate Marketing.
Contents:
- Introduction, Media Buying & Planning,
- Video (YouTube),
- Digital Infographics Resume Creation,
- Integrated DM Strategy,
- Web Development at WordPress,
- Online Reputation Management (ORM),
- Content Writing & Advanced Blogging,
- Web Analytics (Google Analytics),
- Search Engine Optimisation (SEO),
- Search Engine (Google Ads), etc.
Some special modules are conducted on Wednesdays and Fridays from 8 pm to 9 pm. You will have multiple options to attend special modules.
Who can join?
- Students
- Working Professionals
- Entrepreneurs
- Traditional Marketers
- Housewives and college dropouts
Also, read this detailed IIM Skills Digital Marketing Course Review to help you make an informed decision.
Contact:– +91 9911839503
Email: info@iimskills.com
Enroll now: Digital Marketing Course
2. Internet Marketing School
This institute is one of the leading institutes in Kolkata. They follow very simple and effective training methods. They not only provide theoretical training but also put stress on a practical one. This course helps students to understand the core concept of internet marketing. It conducts live training classes at a reasonable cost and gives the best return on its investment. They equip the student with such skills that make them ready for industry jobs. You can try their one-hour demo session.
Advantages:-
- Back up classes to 24 hours for those who missed attending the class.
- They conduct doubt clearing sessions
- After completion of courses offered 100 percent placement support
- They deliberately keep small batch size so that provide individual attention to everyone
- Live project to give hands-on experience.
- Gives an Easy EMI option to pay in installment.
- They have trained many students and placed them in reputed industries.
Address: – 15 2nd Floor, Ashutosh Mukherjee Road, Bhowanipore, Kolkata, 700020.
Email: edu@internetmarketingschool.co.in
Phone: +91 9748520007
Website: www.internetmarketingschool.co.in
Check out the Top 10 Digital Marketing Courses in Mumbai
3. Vision Upliftment Academy
It offers content writing and DM courses. It provides diplomas and advanced/ master courses. The main aim is to make learners known and establish themselves in the cyber world for a global audience. This will help each and everyone to earn revenue and improve the skills required to become a successful marketer.
After completion of the curriculum, conducts sessions on preparation for job interview and creation of the portfolio. This academy has the most experienced trainers and mentors and provides cutting-edge training to learners. They have assigned separate mentors for different courses.
This institution is recommended for working professionals as it is flexible with timing.
Fees:– ₹ 15000/-
Address: – RDB Boulevard, Regus, 8th Flr, Plot -K1, Sect V, Block EP & GP, Salt Lake, Kolkata, 700091
Email: contact@visionupliftment.com
Phone: 098303 67183
4. Promoz SEO
If you want to build your career and skills in digital marketing, join Promoz SEO in Kolkata or any part of India. It teaches techniques and tools in detail and practically step by step. They give assignments after the end of every session with a submission deadline. The assignment is checked in front of the student to give them feedback and give advice on how they can improve. Provides a hands-on training process where students learn and work side by side. This approach gives them real-time ideas.
It was started in 2014. They have trained many working professionals and mentored more than 100 corporate clients. They have ranked among the 10 most promising institutes in India by Silicon India. You can join online or offline based on your location.
Duration: 120 hours
Address: -Harish Chandra Dutta Road, Panihati, Sodepur, Kolkata – 700114,
Phone: +91-7278581909/ +91-9804457170
Email:– info@promozseo.com
5. Calcutta Media Institute (CMI)
CMI provides DM courses to entrepreneurs and professionals. This program consists of 48 hours. They have good track records of providing the best infrastructure, industry-relevant modules, and well-trained faculties. Their notable clients are ABP group, Asian paints, ITC, CESE, Emami Group, etc.
Content:-
- Introduction
- Search Engine Optimisation (SEO)
- SEM as Paid Inbound Technique
- Paid Outbound Marketings – Online Display Campaign
- Video Campaigns through Adwords and YouTube
- Usage of Social Media for Market Development and Branding.
- Remarketing– Communicating to the “Intent to Purchase” Audience
- Email and Mobile Marketings
- Media Analytics
- Campaign Analytics
Address: 501 Elgin Chambers, 5th Floor, Ashutosh Mukherjee Road, Sreepally, Bhowanipore, Kolkata, 700 020
Email: directorcmioffice@cmi.net.in
Phone: 033 4057 6601
6. Advance Institute of Digital Training (AIDM)
AIDM was started in 2001 who offers digital marketing courses. The duration of the course is one month. It is for those who are using traditional methods to market the goods and services and want to shift online. There are three levels of programs. You can select according to your requirement. They are certification, professional and advanced programs.
Address:- 58-114,Prince Anwar Shah Road, Lake Gardens, Calcutta, 700 045
Email:-info@aidm.in
Contact :-033 4005 3715 / +91 98308 40870
7. Acesoftech Academy
It is the premier institute in Kolkata, which provides classroom and online training all over the world. The courses are supported by video tutorials.
Objective & outcome:-
- You will get the latest updated modules, concepts, and approaches.
- You will also learn conventional DM.
- You will understand the factors that impact consumer behavior in the market economy.
- Make a strategic plan for you or your client’s business. Also, you will learn how with less budget one can get maximum benefit.
- Do the research and Use your expertise in a particular area to make your business presence.
- Learn how to advertise your business in the domestic and international markets.
Duration: – 6 months
Class: – 3 days in a week
Mode:– Classroom/ Online/ Weekend
How will it help you?
- Enhance your presentation skills
- Increase your career prospects
- Increase and expand your customer base
- Get an advantage over competitors
Who can join?
- Anyone interested
- Who is from sales and business development
- Want to learn online marketing with conventional
- Who is a business owner or manager
- The professionals who want to enhance their knowledge
Email: enquiry@acesoftech.com
Phone: +91 7439443032
8. Karmick Institute
This institute provides advanced courses. You will learn to source high-quality traffic to websites that will convert into real customers.
- Understand the work process of search engines – Google, Yahoo, Bing, etc.
- A plan SEO strategy that will lead to getting more attention.
- To promote websites, learn relevant keyword techniques.
- How to get ahead of competitors.
- Doubt clearing session.
Why should you join this academy?
- It teaches you from scratch and covers the latest Topics.
- Individual attention is given
- 100% guaranteed placement assistance
Duration: three months
Mode: Online or offline
Email: info@karmichinstitute.com
Phone: 098364 23755
9. WhiteHat Academy
Why white Academy? It intends to bridge the gap between demand and supply. They train through a variety of courses. The specialty is it offers hundred percent assistance on passing the well-known Google AdWords exam.
Moreover, it provides 100 % job assistance. Faculties are experienced from Top industries and are Google certified professionals. State of the art infrastructure. High-quality advanced study material on cloud sharing. After completion of the course, relation with the academy does not end, it provides support later as well. They have a tie-up with corporate firms. Excellent infrastructure. The syllabus is updated so that students should not miss out on any new concepts.
10. W3web School
W3web School is a dedicated computer-based training Institute and specializes in web-based learning. Here each student learns using their knowledge under the teacher’s guidance. Students receive Post-training telephone support through Skype for a lifetime. This academy focuses on the quality of students rather than their quantity.
10 reasons You should join:-
- You will get a refund if not satisfied with it
- Trainers are working professionals
- You will get an assignment daily
- They will prepare you for a job interview with full confidence
- They are ready to support you after admission 24x 7
- Each installment option with low-cost
- Free study material with a lot of examples
- They give you hundred percent live and practical project
- 100% job placement at expert level
- Free demo class
FAQs: –
1. What are the fees for a DM course?
The fee structure ranges from INR 30,000 to 1lac depending upon the institute, duration, curriculum, and other factors.
2.What will be the job role?
Content strategist, virtual reality developer, SEO and SEM specialist, data analyst, etc. are some of the roles that you can take up as a career in digital marketing.
3. Is Digital Marketing a good career?
Yes, when you specialize in tools and techniques like SEO and SEM, which will make your business profitable.
4. Is 30 too old to start a career?
No, there is no age limit to start a career in digital marketing.
5. Is it tough or easy?
It depends on your learning habits, but you need to have patience.
Summing Up
All the mentioned courses are among the best digital marketing courses in Kolkata. Research, observe and analyze the course well before signing up for the one that suits your needs and requirements.