Top 10 Digital Marketing Courses In Malaysia With Placements

The advent of the Internet and technology changed lives and many time-worn perceptions. The most impacted was the dissemination of information through the regular channel of print media, which included journals, magazines, and even books. The 90s saw the beginning of a new era, where reading content on the Internet started becoming the new normal. The subsequent decades heralded a rapid change in the writing and reading spectrum. This resulted in Content Writing and Marketing becoming a growing industry worldwide.  

 

 

Malaysia, which is ranked 4th in the GDP list of South East Asia, is one of the most vibrant economies in the region. Malaysia has been making rapid strides in the field of Information & Technology. With Malaysia being no exception to the penetration of the Internet, the average Malaysian has been exposed to social media. This reflects in the percentage of Malaysians using various social media applications. There has also been a surge in the people wanting to explore the possibilities of pursuing careers in the Digital space. To cater to this demand, there are a host of Digital Marketing Courses in Malaysia that are being offered. This feature will focus on the top 10 Digital Media Marketing Courses being offered by various institutes in Malaysia.  

 

Must Read: How to Choose Digital Marketing Course and Training

 

Presenting The Top 10 – Digital Marketing Courses in Malaysia

 

1. IIM Skills

 

IIM Skills is an Indian Content Management Institute, headquartered in New Delhi. It is one of the rare non-Malaysian institutes, which is making inroads into the world of Digital Marketing Courses in Malaysia. With an exhaustive course content of over 180 Hours and a very professional faculty, IIM Skills brings a refreshing change with their approach to the course. The combination of Live projects with case studies will give a 360° view to the participants, and aid them in preparing for their professional careers.

 

The uniqueness of IIM Skills as an institute is that it gives access to the learning modules to the students even after the completion of their course. This is something unique, first of a kind, and has a great value addition. This is akin to online mentoring, where the student can always go back to the teacher for any clarifications or doubts.

 

Following is the Digital Marketing Course Content being offered by IIM Skills: –

 

1. Introduction to Digital Marketing
2. Web Development WordPress (Modules-2)
3. Search Engine Optimisation (SEO) (Modules-4)
4. Search Engine Marketing (Google Ads) (Modules-4)
5. Email Marketing (Modules-4)
6. Inbound Marketing (Modules-3)
7. Social Media Marketing (Modules-6)
8. Integrated Digital Marketing Strategy (Module-1)
9. Web Analytics (Google Analytics) (Modules-4)
10. Online Reputation Management (ORM) (Modules-3)
11. Content Writing & Advanced Blogging (Modules-3)
12. Media Buying & Planning (Module-1)
13. Affiliate Marketing (Module-1)
14. Video Marketing (YouTube) (Module-1)
15. Marketing Automation (Module-1)
16. Digital Infographics Resume Creation (Module-1)

 

Other Courses:

Content Writing Course

Technical Writing Course

GST Certification Course

CAT Coaching

 

Contact Details: Tel +91 9911839503 / Email: info@iimskills.com

 

You may want to get more insights with the IIM Skills Digital Marketing Course Review

 

 

2. Excel Academy

 

Next on the list is Excel Academy who delivers training programs across industries in Malaysia. They have carved a niche in the Digital Marketing domain in Malaysia and are considered one of the top academies. The feedback received from most of the participants that the lectures are fun and very innovative makes it a very exciting institute for learning. Following are some of the course types being offered by Excel Academy.

 

Digital Marketing Short Courses with their Course Modules:-

 

1. DMI Track-Social Media Marketing
2. Revealing Insight: Social Customers
3. Social Content: Brand Story Telling
4. Creativity: Designing Social Content
5. DMI Track-E Commerce
6. Websites and UX
7. SEM and Sales Channels
8. Conversion Rate Optimization
9. DMI Track-Content Marketing
10. Personas and SEO Strategy
11. Keyword, SEO, and Voice Search
12. Creativity and Storytelling
13. DMI Track-SEO
14. Getting Started with Search Ranking
15. Problem-Solving and Improving Website Performance
16. Optimizing On-Page and Content Performance

 

Digital Marketing Professional Certifications with their Course Modules:-

 

1. DMI PRO-Certified Digital Marketing Professional
2. Introduction to Digital Marketing
3. Content Marketing
4. Social Media Marketing
5. Search Engine Optimization
6. DMI Specialist-Social Media Marketing
7. Social Research
8. Content Creation
9. Content Outreach
10. Facebook, Linkedin, Instagram, YouTube
11. DMI Expert-Postgraduate Diploma in Digital Marketing
12. Social Media Marketing
13. Digital Strategy and Planning
14. Customer Experience, E-commerce and Conversion Rate Optimization

 

For more information contact: Tel +603 74997190 / Email: info@excelacademy.my

 

Also, read about the Top 7 Digital Marketing Courses in Nigeria

 

3. Next Academy

 

Competing for the top spot to be the best institute offering Digital Marketing Courses in Malaysia is the Next Academy. It was started by Josh Teng in the year 2014, who left Silicon Valley and returned to Malaysia. Firm and determined to explore the prospects of a start-up business, he started the Next Academy, and there has been no looking back since then.

 

There are two types of Digital Marketing courses being offered:-

 

1. Digital Marketing Remote (Course Fee RM 2,800) This is a remote immersive, 12 weeks online course. Bonus: Monthly Meet Ups. Some topics covered during this course are as follows:-

• Marketing Fundamentals
• Website & Landing Page Optimization
• Social Media Marketing
• Content Marketing
• Search Engine Optimization (SEO)
• Email Marketing
• Facebook & Instagram Advertising

 

2. Digital Marketing Product Launch Onsite (Course Fee RM 4,950) –This is a Part-time, 5 Weeks Training, twice a week. Topics covered as follows:-

• Product Launch Process and Building Marketing Funnels
• Streamline Your Tracking Systems
• Split Test Everything

 

Contact Details: Tel +60(3)2935 9212 / Address: 73A, Jalan SS20/11, Damansara Kim, 47400, Petaling Jaya, Selangor, Malaysia

 

Also, read about the Top 10 Digital Marketing Courses in Dubai

 

4. Cloud Media Academy

 

In the list of Digital Marketing Courses in Malaysia, ranking at fourth position is Cloud Media Academy. Cloud media collected talents from various organizations like Facebook, Google, Presto Mall. The trainers are focused, motivated, diligent & experienced.  

 

Their course content offers workshops for Facebook, Instagram, Google Ads, YouTube, and Tiktok. These hands-on workshops are very effective and start generating high-quality sales and traffic, thereby ensuring ROI. The course fee is RM 999

 

The course covers the following:-

 

1. Content Planning on various themes & fun facts
2. Managing messages in Social Media platforms
3. An effective way to get organic traffic to Social Media platforms
4. SOP & strategy to handle customer sentiments
5. Analyze social media platforms and provide action plans.
6. How to create campaigns
7. Campaign Optimization
8. How to create Instagram ads
9. Keyword research tools
10. TikTok Advertising Policies

 

Contact Details: Tel 014-6299324 / Email:  info@cloudmedia.com.my / Address: A15-12A, Atria Suites, Jalan SS 22/23 Damansara Jaya, 47400 Petaling Jaya, Selangor.

 

Also, read about the Top 6 Digital Marketing Courses in Vietnam

 

5. iTrain

 

Occupying the fifth position in Digital Marketing Courses in Malaysia is the iTrain institute. They have been the first to introduce mobile development training in Malaysia. They also have expertise in Project Management, AI, and Digital Marketing courses. With industry-experienced trainers, preferential on-site or in-house learning, Customized content relevant to the learner, and a competent team to guide and help customers in selecting the appropriate course- iTrain has all the bases covered.

 

The course covers the following Certifications in Digital Marketing

 

Brand Strategy & Digital Marketing

• Running & Managing Search Engine Marketing(SEO & PPC) Campaigns
• Social Media Marketing
• Email Marketing
• Web Analytics and Metrics

 

2. Certified Digital Marketing Specialist (CDMS)

• .Strategy & Planning
• Search Engine Marketing
• Google Display Advertising
• YouTube Advertising
• Facebook & Instagram Advertising
• Google Analytics

 

3. Google Analytics & Google ADS Certification

• .Google Analytics 101 & 201
• Understanding where Google Ads fit in
• Tips for writing text Ads
• Managing account with Google Ads Editor
• Use tools like Google Ad Planner, the Placement Tool & Contextual targeting tool to find display opportunities
• Extending text ads with location, product, social, call, site link, and mobile app extensions
• Diagnose problems and find areas for improvement.

 

Contact Details: +603 2733 0337 / Address: Jalan Tun Razak, KL Trillion 338, C-L19-08,50400 Kuala Lumpur, Malaysia.

 

 

6. The Knowledge Academy

 

Having a global presence, The Knowledge Academy makes it to the sixth position in the list of Digital Marketing Courses in Malaysia. A well-diversified group in Information Technology, Project Management, Business Skills, Data protection & compliance, The Knowledge Academy has an impressive course content in Digital Marketing.

 

Additionally, there are four different ways to take this course which are as follows:-

 

1. Online Instructor-led
2. Online Self-paced
3. Classroom
4. Onsite

 

Following are some of the contents being offered in the Digital Marketing Course:-

 

1. Introduction to SEO Course Outline
2. Google Analytics Masterclass
3. Google Adwords Masterclass
4. Diploma in Google Analytics
5. Search Engine Marketing (SEM) Training
6. Landing Page Optimisation Training
7. Lead Generation Training
8. Facebook Ads Masterclass
9. Copywriting Masterclass
10. Linkedin Marketing Masterclass
11. Affiliate Marketing Masterclass
12. Customer Acquisition Masterclass
13. Digital CRM Masterclass
14. Digital Email Marketing Masterclass
15. Direct Marketing Masterclass
16. Influencer Marketing Masterclass

 

With a very comprehensive course content, The Knowledge Academy is truly moving up the ladder in the list of Digital Marketing Courses in Malaysia.

 

Contact Details: Tel +60 1800812339 / Address: Jalan Stesen Sentral 5,

Level 16, KL Sentral, 1 Sentral, 50470, Kuala Lumpur.

 

7. Double Effect Training House

 

Established in 2003, Double Effect Training House offers a variety of courses and features in the list of Top 10 Digital Marketing Courses in Malaysia. The training courses cover content marketing, video editing, graphic design, social media marketing, and SEO. Program training includes Adobe Photoshop, Adobe Illustrator, Adobe after effects, and Adobe Premiere Pro.

 

Following is the curriculum of the Digital Marketing Training Course:-

 

1. Facebook SEO & Marketing Training Courses

• Make & maintain their business page on Facebook
• Facebook to your marketing strategy
• Building your Facebook presence
• Engaging in Facebook advertising
• Riding the Facebook viral wave

 

2. Google Adwords SEO Training

• .Introduction to analytics data
• Setting up a GA account and then adding a new profile for your website
• Installing the GA tracking code (GATC) on your website
• Overview of the GA dashboard & interface
• Analysis of major components of GA data
• Visitors (includes Map Overlay, Visitor Trending, Browser Capabilities, etc)
• Traffic Sources
• Content
• Setting up Goals using GA
• Creating custom reports based on relevant data for your business.

 

3. Online Marketing and SEO Training Courses

• .Social Media objectives and strategy
• Social Media Listening
• Optimizing your social media profile
• Blogging
• Spreading your viral content
• Video/Photo/Presentation sharing
• Your first social media campaign
• Social Media Measurement

 

4. Social Media Training Courses

• .Social Media objectives and strategy
• Social Media Listing
• Optimizing your social media profile
• Blogging
• Spreading your viral content
• Video/Photo/Presentation sharing
• Your first social media campaign
• Social media measurement

 

Contact Details : Tel +60 10-2206800 / Address: N-10-03, First Subang Mall Jalan SS15/4G, 47500 Subang Jaya, Selangor, Malaysia

 

8. DMC

 

In the crowded space of Digital Marketing Courses in Malaysia, DMC offers comprehensive training programs for corporates & individuals. DMC offers customized Digital Marketing Workshops for corporations looking to increase business.

 

The course content covers most aspects of Digital Marketing Courses in Malaysia, being offered by other players. The neatly laid out website gives a good overview of the various modules being offered, along with the cost.

 

Following are the various courses being offered by DMC:-

 

1. Digital Marketing for SMEs – Course designed for entrepreneurs who want quick results. Cost RM 3,816/Participant
2. Advanced Search Engine Optimization (SEO) Workshop – The goal of this workshop is to increase your site’s usability so that you can bring the right people in from the search engines. Cost RM 3600/Person
3. Facebook Marketing Masterclass – To optimize your Facebook ads for increased conversions and decreased costs. New customers will be identified who will propel your brand to greater visibility and heights through social marketing. Cost RM 2400/Person
4. Google Adwords Training – Google Adwords workshop will help you to set up your AdWords accounts, choose effective keywords and optimize the performance of your ads Cost RM 2400/Person
5. WordPress Training – Designed for busy entrepreneurs who want to build their corporate website using the WordPress platform. Cost RM 1200/Person
6. E-commerce Training – How to build e-commerce store Cost RM 2400/Person
7. Social Media Marketing Training – Designed for busy entrepreneurs who want to get results fast on social media. The course includes a planning template to help organize social media. Cost RM 2400/Person
8. Linkedin Masterclass –Course will help to learn new strategies to get more business from Linkedin. Cost RM 2400/Person
9. Digital Marketing Training – The training module will guide to growth hack your business using digital marketing. Cost RM 2400/Person
10. Google Analytics Advance Class – Training will help users of Google Analytics to build customer segments to analyze cohort behavior and produce automated reports with Data studio. Cost RM 2400/Person

 

Contact Details : Tel +60 37968 2282 / Email: info@dmctraininghub.com

 

9. Simplilearn

 

A well-diversified institute offering Masters & University Programs, Simplilearn is one of the upcoming academies offering Digital Marketing Courses in Malaysia. The course content is comprehensively designed to offer maximum knowledge to aspirants who want to make a career in Digital Marketing. The course includes real-world assignments and virtual models for gaining better domain knowledge and experience.

 

Following courses are being offered at Simplilearn: –

 

1. Mastering SEO, Content Marketing, PPC & Digital Analytics

• Digital Marketing Program Introduction
• SEO Foundations
• Content Marketing Foundations
• Digital Analytics Foundations
• Google Analytics
• PPC Foundations
• Google Ads Fundamentals
• Programmatic Buying

 

2. Mastering Digital Strategy, Mobile Marketing, and Social Media

• .Social Media Foundations
• Facebook Marketing
• YouTube and Video Marketing
• Twitter Marketing
• Mobile Marketing Foundations
• Email Marketing Foundations
• Marketing Automation Foundation
• Website Conversion Rate Optimization Foundations
• Digital Marketing Strategy

3. Advanced Web Analytics

4. Advanced Search Engine Optimization (SEO)

5. Advanced Pay Per Click (PPC) Program

• .Advanced Pay Per Click
• Advanced Content Marketing – Free Course
• Advanced Website Conversion Rate Optimization – Free Course
• PPC Foundations – Free Course

6. Advanced Social Media(With Facebook Blueprint Voucher)

• Advanced Social Media Marketing
• Social Media Tools

7. Harvard Business Publishing Case Studies for Digital Marketing

 

In addition to the above, there are the following Master’s certification programs

1. Digital Marketing Specialist Facebook Master Session
2. Advanced Email Marketing
3. Advanced Email Content Marketing
4. Advanced Website Conversion Rate Optimization
5. Hubspot Email Marketing Certification Training

 

Contact Details: Tel +65 3158 5082 / Address: Unit 3201, Tower B, No 8, Jalan Kerinchi, Level 32, The Vertical Corporate Towers Avenue 10, Bangsar, 59200. Kuala Lumpur Malaysia

 

 

10. Skills Academy

 

Last on the list of the Digital Marketing Courses in Malaysia is the Skills Academy. This Institute offers short courses in Digital Marketing and Social Media Marketing. These courses are of short duration but intense.

 

They attempt to give maximum knowledge to be beneficial for the participants. All the training is delivered by expert industry faculty. The academy has also published a book “Digital Marketing Strategies For Decision Makers” by Dr. Frank J. Peter, Ph.D.

 

Following are the courses being offered by the Institute :

 

2-Day Digital Marketing Course – Cost of Course RM 899

• Developing Digital Marketing Strategy
• Identifying the profitable target audience
• Resources required
• Implementation
• How to set realistic KPIs for each Digital Marketing approach
• How to generate actionable data for the decision-making process
• Hands-on practical on the use of Google Analytics
• Using Social Media to build profitable online relationships.
• How to nurture existing followers
• How to deal with negative comments and sentiments and use them to your advantage to build online trust and reputation
• Learn how Google Search Advertising and Google Display Advertising work

 

1-Day Social Media Marketing Course – Cost, of Course, RM 499

• .Identify Business Goals
• Set Marketing Objectives
• Identify ideal Target Audience/Customers
• Clarify your Business’s Social Media Goals
• Determine where Social Media Marketing Fits
• Choose Channels and Tactics
• Audit your Current Social Media Status
• Research Competition
• Develop your Content Strategy
• Decide what Platforms to use
• Map out a Content Marketing and Curation Strategy
• Allocate Budget and Resources
• Use Analytics to Track Progress
• Build your tactical Communication Plan
• Adjust your Strategy as needed

 

Contact Details : Tel +60162327041 / WhatsApp 0162327041 / Email support@skills.com.my / Address 350B Melawati Urban 1, Taman Melawati, 53100 Kuala Lumpur, WP Kuala Lumpur, Malaysia

 

Frequently Asked Questions

Digital marketing courses in Malaysia

 

1. What are the most important skills that digital marketers must have in order to pursue their career in digital marketing?

 

The power of analysis is the most important skill that every digital marketer should have. Since marketing involves a lot of procedures and time of the team members, a digital marketer should have the ability to come up with unique marketing ideas that can instantly draw the attention of the audience.

 

2. What are the changes that have taken place in terms of digital marketing ideas?

 

In the world of digitized information, artificial intelligence and machine learning play a great role in making digital marketing campaigns successful. That is why having the basic knowledge of AI and machine learning technologies will be handy for digital marketers.

 

3. What is the most trendy digital marketing technique nowadays?

 

The most popular digital marketing technique involves communicating with the leads through a chatbot. Chatbots are designed with the help of artificial intelligence technologies. Chatbots can successfully communicate with potential customers and provide them with the accurate information that they are in need of.

 

Conclusion

 

In conclusion, while there are many more institutes offering Digital Marketing Courses in Malaysia, we have arrived at this list based on their course content. There are other institutes that are in the race to break into the top 10, and by our next review, a few surprises can be expected. This competition is healthy and will benefit the people who wish to pursue a career in Digital Marketing in Malaysia.