Digital marketing courses in Bhopal have intrigued people in many ways. It has captured business owners across small and large strata. Digital marketing is one of the most economical ways to boost your business using online marketing and giving the necessary visibility to a wide range of consumers.
There are many institutes across Bhopal offering digital marketing courses in Bhopal which cover all the top 8 digital marketing domains such as Search Engine Optimization, social media marketing, content marketing, mobile and e-mail campaigns, digital analytics, conversion optimization, and digital strategy. Choosing the right course can be overwhelming considering the wide choice available. This article will help you in getting better clarity and making the right choice.
What Is Digital Marketing?
Digital Marketing as the name suggests is a component of marketing that utilizes digital mediums such as the internet, desktop, mobile phones, and other digital mediums to promote business and services. It is one of the fastest-growing industries.
The advent of digital marketing has taken the market by storm where each and every business and institute is using this medium to reach out to their target audience and promote brand visibility.
Especially in the Covid era where all of us were homebound this technology made life simpler for many. People have become more digital-savvy and use more online mediums rather than visiting the shops physically.
This is where digital marketing campaigns, Search Engine Optimization (SEO), Search Engine Marketing (SEM), content marketing, influencers on social media, social media optimization, e-mail marketing have become of utmost importance.
Know about What are Digital Marketing Courses
What Are The Benefits Of The Digital Marketing Courses in Bhopal?
In the digital era, India has become one of the top countries using the internet and other technologies. Adding to this is the Digital India Campaign. Around 10 lac new digital marketing jobs are expected by 2022.
Listing Down Various Benefits Of Pursuing The Digital Marketing Courses In Bhopal:
For An Individual:
- Increased Career Opportunity – Organizations can no longer ignore the importance of online presence hence the need for skilled and talented digital marketing professionals.
- Enhanced Market Value – Various surveys have highlighted the gap between the demand and the actual certified digital marketing professional. A resume with digital marketing certifications will have an added advantage.
- Added Skill Leads To Better Creativity- Digital marketing is an evolving field. The course prepares you with the relevant industry skills and concepts.
- Increased Salary Packages – As the demand is more, organizations are willing to pay a higher salary package to the right candidate.
- Courses can be conducted either offline or online making them convenient.
- Cost-Effective- Most of the digital marketing certifications are easy on the pocket. Numerous institutes offer certification courses both online and offline at competitive prices.
- Options Between Choosing A Full-Time Career Or Become A Freelance Consultant- Digital marketing jobs have flexible work timings. As long as you have a good internet connection you have the freedom of working from anywhere while juggling multiple responsibilities and tasks.
For An Organization:
- Segmentation – Can target a specific audience and niche groups.
- Global Reach – Can help in reaching audiences across the globe.
- Economical – ROI from digital marketing is far more pocket-friendly than the traditional mediums.
- Measurable Results – Platforms like Google Analytics help is tracking how effective the campaign has been and hence helps in planning ahead.
- Edge over Competition – With a highly competitive market digital marketing strategies help in defining and implementing campaigns to reach a wider range of audiences.
- Customer Loyalty – Frequent communications through various social media campaigns can result in improved customer loyalty.
- Lead Generation and Conversion – Various digital marketing tools can help in generating consistent leads as well as optimize conversion rates.
About Bhopal:
Bhopal is the 16th largest city situated in Madhya Pradesh and is one of the greenest cities in India. It is surrounded by lakes all around the Upper Lake and the Lower Lake. Some of the famous places of Bhopal are Van Vihar National Park, the State Museum which has rare collections of fossils and paintings, Taj-ul-Masjid which is one of Asia’s largest mosques to name a few.
In recent times many industrial hubs have come up in Bhopal making it one of the largest contributors to the economical growth of Madhya Pradesh. Manufacturing plants and industries of various sectors such as automobiles, soybean processing, electrical goods, telephone cables, tires and tubes, paper and pulp, fertilizers, jelly, cement, and more. BHEL, Anant Spinning Mills, Omega Industries are some of the large-scale industries.
These industries have created ample career opportunities for the residents and hence the demand for digital marketing courses in Bhopal has increased.
Various Job Opportunities After Doing Digital Marketing Courses in Bhopal
(Source: Statista)
- Social Media Analyst (SMA) – Salary 18k to 30k
- Social Media Manager – Salary 35k to 65k (Post 3 Yrs of exp)
- Pay Per Click (PPC) Analyst – Salary 18k to 30k
- PPC Analyst – Salary 35k to 65k (Post 2 yrs of experience)
- Digital Marketing (DM) Executive – Salary 21k to 35k
- Digital Marketing Manager – Salary 50k to 75k (Post 3 yrs of experience)
- Content Marketing Manager – Salary 40k to 60k (Post 3 yrs of experience)
- Executive Online Reputation – Salary 21k to 30K
- Online Reputation Manager – Salary 30k to 50k (Post 3 yrs of experience)
- Freelance Digital Marketer- Monthly earning 40 k to 75 k (2-3 projects)
- Monthly Earnings 1L to 1.5 L (4 -5 projects)
Apart from the above-listed options, there are other options also available such as:
Search engine optimizer, search engine marketing specialists, e-mail marketer, SEO specialists for voice assistants, automation expert, paid media specialist, web developer, and more.
Institutes Offerings Best Digital Marketing Courses in Bhopal
1. IIM Skills – Digital Marketing Course
IIM Skills is a pioneer in professional training programs, which provides one of the best digital marketing courses in India. They provide comprehensive and job-oriented training programs which span from 4 weeks to 12 weeks.
These programs can be done by both graduates and non-graduates including students, professionals, new job seekers, and homemakers. You get an online Demo to help you choose between the courses and in addition, get to work with tools worth INR 79000/-.
Medium- 180 hrs of Comprehensive Live online training
Duration– 3 months Program
Objectives –
- More than15 Live Projects and 10 + Case Studies
- Master 40 Digital Marketing Modules
Syllabus –
- Introduction to Digital Marketing
- Web Development in Word press (Module 2)
- Search Engine Optimization (SEO) (Modules 4)
- SEM (Google Ads) (Modules 4)
- E-Mail Marketing (Modules 4)
- Inbound Marketing (Modules 3)
- Social Media Marketing (Modules 6)
- Integrated Digital Marketing Strategy (Module 1)
- Web Analytics (Google Analytics) (Modules 4)
- Online Reputation Management (ORM) (Modules 3)
- Advanced Blogging and Content Writing ( Modules 3)
- Media Buying and Planning (Module 1)
- Affiliate Marketing (Module 1)
- Video Marketing (YouTube) (Module 1)
- Marketing Automation (Module 1)
- Digital Infographics Resume Creation (Module 1)
Course Details –
- Search Engine Optimization – 25 Hrs
- Content Writing – 30 Hrs
- E-Mail Marketing – 15 Hrs
- Google Adwords – 10 Hrs
- Micro video Marketing – 10 Hrs
- Affiliate Marketing – 10 Hrs
- Social Media Marketing – 15 Hrs
- Web Development – 15 Hrs
- Hands-On Assignment – 120 Hrs
Also, read about the 7 Best Content Writing Courses in Bhopal
Tools Covered –
- Woo-commerce, Google Ads, Amazon, Ahrefs, Mailchimp, WordPress
- Ubersuggest, Facebook Ads, Twitter Ads, Linked in Ads, Google Analytics, Semrush
Certification Preparations –
- HubSpot
- Facebook Blueprint
Reasons To Enroll In The Course:
- 3 Months Guaranteed Internship
- Possibility of launching your own Digital Marketing Agency
- Write your First Blog for TOI
- Letter of Recommendation and Certification
- 300 + Placement partner with continuous support for interviews
- Mentorship provided for business and growth
- Launch your own podcast with Spotify, Apple, and Google
- Launch your own Youtube Channel and Go live with Affiliate Marketing
- Small Batch size ensuring attention and meticulous training is imparted to all enrolled
- All the sessions are recorded and are extremely useful in case you miss out on any session or want to revisit a particular topic.
- Lifetime access to their Learning Management Software (LMS) helps you to revise any topic at your own convenience.
- IIM Skills gives a money-back assurance in case you are not satisfied with the course
IIM Skills Brand Partners
Reviews and Testimonials
Course Fee – INR 29000 + 18% GST (EMI option available with Credit Card)
Contact Number – +91 9811839503
2. Simplilearn.com – Master’s Certification in Digital Marketing
Simplilearn provides online digital marketing courses in Bhopal for professionals. Online Bootcamp provides an immersive learning experience. These courses provide structured guidance ensuring learning never stops.
Medium – Online with 35 live lectures and access to e-learning modules.
Objectives –
- Complete understanding of 8 most important digital marketing domains
- Real-world projects and Virtual simulations are included
- Participants get exposure to 40+ digital marketing tools extensive project experience and mimic simulations
Syllabus –
- Electives &Advanced – OMCP or Online Marketing Certified Professional
- Self Paced Learning
- Advanced Courses – Certificate, Self Paced Learning
- OMCA – Instructor Led and Self- Paced Learning
You have a choice to enroll in different course modules along with various elective certifications:
Course Details –
Course 1 – Mastering Search Engine Optimization, Content Marketing, PPC and Digital Analytics
Course 2 – Mastering Social Media, Mobile Marketing & Digital Strategy
Course 3 – Advanced Web Analytics
Course 4 – Advances Search Engine Optimization
Course 5 – Advanced PPC Program
Course 6 – Advanced Social Media (along with Facebook Blueprint Voucher)
Course 7 – Harvard Business Publishing Case Studies for DM
OMPC has recognized Simplilearn as one of its top training providers.
Certification Included-
Hootsuite platform training course and certification are also included in the package. (At additional fees)
Tools Covered –
- Facebook, Google Keyword Planner, Google Trends, Google Analytics
- QlikQ, YouTube, Google Trends, SERanking, Uber Suggest, Hitwise, Similarweb, Feng-Gui
Course Fees – INR 59,999/- +18% GST
Contact Number – 1800- 212-7688
Check out the Top 5 Digital Marketing Courses in Jaipur
3. Tech Gaze Education Skill – Strategic Digital Marketing
Tech Gaze Education Skill is the skill training part of Technogaze which is a leading digital marketing agency established in 2009. It is headquartered in Bhopal, Madhya Pradesh, and has branches all across. It is a family-owned business. Tech Gaze aims at helping people build digital careers. They offer both advance and diploma digital marketing courses in Bhopal.
Medium –Classroom and Online batches available.
Duration – 2 months to 6 months for the course and 3 months for an internship.
Reasons Which Can Prompt You To Enroll In The Course –
- First advanced digital media marketing institute in Central India
- Certification is provided from an IT Company
- Course Modules are comprehensive and prepared by Industry experts
- Practical Training is imparted through various hands-on projects
- Fully featured LMS
- 100 % placement assistance
- Research-based Internship
- Over 200 Tools are used during training
- Interview preparation through Simulation and Mock Interviews
- The group as well as Individual assignments
- Opportunity to build your own website
Course Modules:
First Institute with 51 Course Modules
- Module 1 –Online Marketing- Introduction
- Module 2 – How to plan Digital Marketing Campaign (DMC)?
- Module 3 – Digital Banner Designing
- Module 4 – E-Books Publishing
- Module 5 – Video Creation Strategy
- Module 6 – YouTube Marketing
- Module 7 – Lead Generation Online
- Module 8 – Email Marketing
- Module 9 – Building Your website
- Module 10 – Web Analytics and Traffic Reporting
- Module 11 – Inbound Marketing
- Module 12 – Web Content Writing
- Module 13 – Introduction to Social Media Marketing (SMM)
- Module 14 – Strategy – Social Media Marketing
- Module 15 – Facebook Business Marketing
- Module 16 – Instagram Business Marketing
- Module 17 – Twitter Business Marketing
- Module 18 – Linkedin Marketing
- Module 19 – Quora Marketing
- Module 20 – Online Reputation Management and SM Tools
- Module 21– Online Advertising Foundation
- Module 22- Bing Ads
- Module 23- Google Ads
- Module 24 – Facebook Advertising
- Module 25 – Online Traffic Buying
- Module 26 – Advanced Facebook Advertising Strategy
- Module 27 – Linkedin Advertising
- Module 28 – Twitter Advertising
- Module 29 – Remarketing and Recall Ads
- Module 30 – Buying Strategy- Online Media
- Module 31 – Introduction to SEO
- Module 32- Excel & HTML
- Module 33– Keywords Planning & Research
- Module 34– SEO Content Writing
- Module 35 – On-Page SEO
- Module 36 – Link Analysis and Off-Page SEO
- Module 37 – Webmaster Tools
- Module 38 – Global: Local, International & Mobile SEO
- Module 39 – TAG Manager and Google Analytics, Advanced
- Module 40 – Customer Persuasion Science
- Module 41 – Marketing Automation
- Module 42 – Multi-Touch Point Automation
- Module 43 – Conversion Rate Optimization
- Module 44 – Growth Hacking
- Module 45 – E-Commerce Marketing
- Module 46 – Personal Branding & Influencer Marketing
- Module 47 – Earning as Affiliate Marketer
- Module 48 – Making Money with Blogging
- Module 49 – Earning potential as a Digital Marketing Freelancer
- Module 50 – Digital Marketing Interview Plan
- Module 51 – Certification Guidance
Tools & Platforms –
- Linkedin YouTube Facebook Ads Google Ads Google Analytics
- Instagram Advertising Google Play Google Search Console
- Twitter Ads WordPress BannerSnack Zapier Taboola
- Quora AppStore Sendinblue Ahrefs Alexa Python
- Copyscape Pinterest SemRush Spinbot Mailchimp
Certifications –
- 6 Adwords Certification
- Adwords Fundamental
- Search Advertising
- Display Advertising
- Video Advertising
- Shopping Advertising
- Mobile Advertising
- Google Analytics Certification
- Facebook Blueprint Certifications
- Industry Recognized Technogaze Certifications
Course Fees –
- Advanced Digital Marketing Course – INR 18,000/- (3 months)
- Complete Professional Course in Digital Marketing – INR 50,000/- (6 months)
- PHP and Web Development Training – INR 10,000/- (2 months)
- Advanced PHP and Web Development Training – INR 15,000/- ( 3 months)
Contact Number – 0755- 4059651, 6262106888, 9074118254
4. SEOaimPoint
SEOaimPoint is a reliable digital marketing agency and training institute offering digital marketing courses in Bhopal.
It provides digital marketing training to students and professionals molding them into digital marketing professionals and making them job-ready. The course focuses not only on technical training and software functionality but also on real-time work scenarios. The content is regularly updated keeping the industry trends as the focus.
Medium – Classroom (Option of Regular Batches, Alternate Batches, and Sunday Batches.)
Duration – 2 months (60 days)
Reasons To Enroll In This Course –
- Trained more than 1000 + students
- Best Placement record with good salary ad incentives
- Flexible Class timing to suit your requirements
- Training by Industry Experts
- Lowest Fees in Bhopal
- Lifetime Support
Course Module –
- Module 1: Digital Marketing Overview
- Module 2: Domain Registration, Website Designing & Hosting
- Module 3: Search Engine Algorithms
- Module 4: Search Engine Optimization
- Module 5: Research Keyword with Google Keyword Planner
- Module 6: On-Page Optimization
- Module 7: Off-Page Optimization
- Module 8: Google Business/ Places Listing and GEO Targeting
- Module 9: Content Marketing
- Module 10: Google Webmaster Tools
- Module 11: Google Analytics Tool
- Module 12: Search Engine Marketing: SEM(Google Adwords)
- Module 13: Google Adwords Certifications
- Module 14: Social Media Optimization
- Module 15: Online Reputation Management (ORM)
- Module 16: E-Mail Marketing
- Module 17: Mobile Marketing
- Module 18: Mobile App Marketing
- Module 19: Affiliates Marketing
- Module 20: Ecommerce Marketing
- Module 21: Google Adsense
- Module 22: SEO Tools
- Module 23: Freelancing
- Module 24: Revision
- Module 25: Test on Digital Marketing
Certifications:
- Google Adwords
- Google Ads Certifications
- Google Ads Search
- Google Ads Display
- Goggle Ads Video
- Shopping Ads
- Google Ads- Measurement
- Bing Certification
- Hubspot
- SEO Aim Point Certification
Course Fees – INR 12,000/- (If paid in 2 parts) or INR 10,000/- if paid in one shot.
Contact Number – +91-7692028305, 94250154653, 0755-4232707
5. Digital Marketing Grid
Digital Marketing Grid institute is based in Bhopal and has trained various corporate, professionals and students in the domain of digital marketing.
Medium – Online coaching as well as Classroom Training available.
Duration – 5 weeks to 10 weeks depending upon the course enrolled.
Reasons To Enroll In This Course –
- Provides best Placement Opportunity
- Practical experience through live projects
- Personality Development – From attitude to behavioral skills is covered
- Digital Marketing Certification recognized across India
Courses-
- Search Engine Optimization
- Pay Per Click
- Complete Digital Marketing Course
- Social Media Marketing Course
- E-Mail Marketing Course
- Mobile Marketing Course
Contact Number – +91-9977001318, 9993588111
Frequently Asked Questions
- Can undergraduates enroll for digital marketing courses in Bhopal?
This course can be pursued by anyone after completion of 10+2 and no prior work experience is required. Students, housewives, graduates, and professionals can pursue this course.
- How much do digital marketing courses in Bhopal cost?
-The fees will vary as per the institute and level of the selected course. It can range from as low as INR 5000/- to INR 50,000/-.
- Is digital marketing a good career option?
Digital marketing is a lucrative career and pays well. You can expect to earn anywhere between INR 18000/- to 25000/- per month. In an ever-growing industry, this course can add a lot of value to your resume.
- Are online digital marketing courses good?
– Both classroom and online courses are equally beneficial. Online courses provided the additional benefit of doing the course from a location convenient for you.
- Which certification is best for digital marketing courses in Bhopal?
– There are many certifications available which are good such as Google Ads Certification, Google Analytics Certification, Hubspot Certification, Hootsuite Social Media Marketing Certifications, etc.
On A Parting Note
Digital marketing courses in Bhopal entail more than just creating eye-catching advertising materials on digital media. It has become one of the necessities in today’s ever-growing and changing scenarios of marketing strategies.
The course is a multifaceted process that improvises on strategy, planning as well as foresight. Not to forget the lucrative job offers and higher earning potential. Hence, the course is highly recommended.
Hope this article helped you in making the right choice; let us know what you think about the same in the comments below. Good luck!