As we progress toward digitalization, an era in which everything is just a click away. It only takes one click to change your life. Covid-19 has completely altered our perception of the internet. It was a blessing in disguise for many, as anyone can build their brand, create, and manage their content just by sitting in their homes.
Here are our top 5 digital marketing courses in Rohini, complete with all the necessary information regarding the course in this article.
What Do We Mean by Digital Marketing?
It is an online marketing concept that intends to promote various goods and services of brands by connecting with the customers using the internet and other forms of digital platforms such as social media, email, or web-based advertising.
Online marketing can also be done through text and multimedia messages as a marketing channel. In simple words, marketing campaigns that are done digitally that appear on various electronic devices such as computers, phones, tablets, etc- are known as digital marketing. It is done in the form of paid ads, social media posts, YouTube videos, search engine marketing, and display ads.
In earlier days, marketing was usually done on paper such as in the form of yellow pages, pamphlets, billboards, newspapers, and magazines, etc, also known as traditional marketing.
The digital industry is the fastest growing industry in today’s times as everything is done digitally. The internet has been the messiah for connecting people around the world with not just information but a platform where one can earn a living too!
Most of the time, people are on various online platforms such as Instagram, Facebook, YouTube, Google, etc. It consists of various types of content that people are not only searching but their pattern of search is read and followed, thereby helping various businesses get web traffic leading to growth in their internet presence.
There are various tools available to help you grow your internet presence, such as inbound marketing, affiliate marketing, content marketing, email marketing, e-commerce, Search Engine Optimization (SEO), etc.
We are now presenting you with our top digital marketing courses in Rohini, which you can pursue both online and offline to expand your skillset.
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Digital Marketing Courses in Rohini
IIM Skills- Master Digital Marketing Courses in Rohini:
IIM Skills is the best place to go for folks looking for digital marketing courses in Rohini. The Master certification course on digital marketing at IIM Skills is one of the best that one can go for as it is designed in a way that covers all aspects of theoretical or practical knowledge for the same.
It approaches this skill holistically- by giving weekly assignments/targets on topics like web development, SEO, SMM, email marketing. At IIM Skills, learners will be given real-time projects during the course. And so, it is the best digital marketing course in India.
The Key Aspects of the Course:
Digital Marketing Course comes with a total of 180 hours of comprehensive live training with more than 15 plus projects and 10 plus case studies. It is a 5 months course with an opportunity to master some 40 digital marketing modules. The course also provides its learners with tools worth INR 79000, which are very important to perfect this skill.
● Introduction to Digital Marketing
● Web development at Word press
● SEM- Google Ads
● email Marketing
● Inbound Marketing
● Social Media Marketing
● Integrated Digital Marketing Strategy
● Web Analytics- Google analytics
● Online Reputation Management
● Content writing and Advanced Blogging
● Media Buying and planning
● Affiliate marketing
● Video Marketing
● Marketing Automation
● Digital Infographics Resume Creation
Important Tools that they Provide You with and Teach You How to Use and Master them are:
● Facebooks Ads
● Twitter Ads
● Woo Commerce
● Google Ads
Also, read IIM Skills Digital Marketing Course Review
You can either go for a weekend batch or a weekday batch as per your schedule. The course fee at present is INR 34900 plus 18% GST. One also gets lifetime access to all the modules, training materials, course recordings, presentations, and tools in this course. It is an online course, so learners anywhere around can enroll themselves into this course at IIM Skills.
IIDE, or the Indian Institute of Digital Education, is named as “India’s Best Digital Learning Institute” by Indian Education Congress and Awards 2020. It is one of the best institutes for learning digital marketing courses in Rohini.
The method of teaching is futuristic, as its course is up-to-date and provides the students with customized, concise, and relevant information. It is raising the bar as far as imparting quality education is concerned.
IIDE is an online digital marketing course with 13+ certifications taught by industry professionals and experts using advanced teaching methods. Weekly online live sessions by the expert faculty, where interactive sessions are conducted that include doubt solving, learnings through fun activities, and revision.
Here are Some Course Contents as IIDE for Digital Marketing Courses in Rohini:
● Digital space and its importance in the Indian Market
● E-commerce marketing
● SEO, SEM
● Methods to monetize your blog
● Its relation with content writing and its marketing
● Advance content strategy
● Designing tools
● Social media planning and its marketing; Influencer marketing
● Web analytics
● App Store Optimization (ASO)
● AD Psychology
● Website planning
The online digital marketing course lasts three to four months and requires about 12 hours per week. This course comes with approximately 40 hours plus learnings through video and live sessions with 20 plus industry tools mastery.
On completing this course, IIDE will award 13+ certifications with eight brand projects. The course fee is INR 67,795 plus taxes, with a 0% EMI option available.
3. Digital Marketing Profs:
Another institute that offers one of the best digital marketing courses in Rohini is Digital Marketing Profs, which caters to both students and working professionals looking to advance their careers.
To gain in-depth knowledge, it is necessary to work with an experienced digital marketing trainer who is from the industry. It aims to lay the groundwork by focusing on and explaining the fundamentals of digital marketing, followed by an advanced level course to polish the skill.
Digital Marketing Profs Offers Training on Two Levels:
1. Master’s in Digital Marketing: The duration is 3-month (90-100hours of practical training classes) is a job-oriented course, with 100% guaranteed placement on completion of the course.
The syllabi include an overview of Digital marketing, basics of the internet, keyword research, SEO content creation, basics of web designing, Google webmaster tool, local SEO marketing, Google analytics, You-tube marketing, affiliate marketing, Google AdSense, and blogging, ways to earn money online, public relation and online reputation, lead generation, Google tag manager, how to become a freelancer and interview preparation.
2. Advanced Digital Marketing Course: It is a 2-month (48+20 Hours) course which is divided into two parts namely:
Part 1: Digital Marketing Overview, which includes:
● Introduction to digital marketing, its scope, features, what a search engine is, and how it works.
● Keyword research Advance that includes tools required to help you analyze keywords, understand their attributes, what is going on in the trends, etc.
● Web Designing Basics is module no.3, which includes the importance of a website, what do we mean by a domain and hosting, HTML basics, CSS basics, and teaches web designing.
● Module no. 4 is WordPress Website Development Basics that teaches from installation to admin panel tour, creating pages, posts, SEO, and metatags and plugins in WordPress.
Part 2 of the Advanced Level of Digital Marketing Course is SEO that Includes:
● Importance of SEO, its working, understanding SERP, using google operator to find anything, indexing, caching, search commands, Google Search Engine Architecture, search engine algorithms, and latest updates.
● Fundamentals of SEO includes what do we mean by SEO, how the search engine works, analyzing and collecting of data to improve the ranking of a website, structuring of websites for Search Engine Spiders, web hosting and its installation, plugins to optimize your website, reporting competitor spam, avoiding black-hat techniques.
● Module 3 includes On-page optimization.
● Off-page optimization.
● Local SEO.
● Google Algorithm.
● Google analytics.
● Website structuring.
● Competitor Websites analysis.
● Mobile Sites SEO.
It helps you build a professional resume. Anyone interested in this field can do it; only a basic understanding of computers and the internet is required. They provide flexible timings for working professionals.
Live sessions are conducted to prepare you for the interview as well as group discussions on important topics. Mock interviews are conducted by trainers from the corporate. Their curriculum covers all the important topics, for further details which you can check out on their website.
4. Expert Training Institute for Digital Marketing Courses in Rohini:
Experts at ETI (Expert Training Institute), having more than 10 years of experience in this field, provide its students with both the best practical and theoretical knowledge. ETI provides advanced digital marketing courses in Rohini, Delhi.
It consists of 60 modules with 200 plus in-depth course coverage in 3 months of the course. Flexible timings and both online and offline modes of learning are available for the students. With free books, tools, and notes, they also provide laptops for practical sessions.
The course is at an affordable price with live classroom sessions, 100% job placement, 1-year course validity, 1-year free web hosting, with 15 international certifications. It is definitely worth your penny.
Some highlights of the course curriculum include an overview of digital marketing, the difference between traditional marketing and digital marketing, understanding web designing, domain registration, and hosting, WordPress creations, Google ads, SEO, etc.
One can easily enroll in the course by visiting one of their centers or Rohini, where they conduct a demo class every Sunday at 12 p.m. You can directly interact with the trainers and ask your questions.
As far as career opportunities are concerned, ETI will give full exposure as they will also give internship opportunities. On completion of the course from ETI, they claim you can expect to earn from INR 15000 per month to INR 50,000 based on how strong your portfolio is and your expertise in this field.
Adzentrix is one of the leading institutes and is making it to our top 5 digital marketing courses in Rohini. With 4.9 out of 5 google ratings, Adzentrix provides training in digital marketing from basic to advanced level.
With an updated course, it believes in 80% practical training for its students because ultimately, one has to be confident and master this skill and it can only happen with intensive practice. Adzentrix gives that exposure to its learners and an opportunity to upskill.
Adzentrix offers a customized digital marketing course in Rohini with experienced trainers to help you in landing a high-paying job. This course lasts four months and includes live online classes. Classes will be held four times per week for 1.5 hours each. The digital marketing courses in Rohini at Adzentrix are priced at INR 25,000.
The Course Details are as follows:
● Understanding HTML tags
● Website Editing in HTML
● Masters in Digital Marketing Course
● Certifications in Search Engine Optimization
● On-Page SEO & Mobile SEO
● Link Analysis & Off-Page SEO
● Google Ads Certification
● LinkedIn Master Class
● Google AdWords Express
● Website Designing Basics
● Ecommerce Marketing
● Twitter Business Marketing
● YouTube Ads Marketing
● Local Business Advertising
● Shopping Ads
● Microsoft Bing Ads
● Instagram Marketing
● Pinterest Marketing
● Personal Branding
● Influencer Marketing
● Google Analytics
● Google Analytics Reporting
● Digital Marketing Strategy & Planning
● Affiliate Marketing
● Social Media Planner & Strategy
● Google Webmaster / Search Console
● Earn as Pro-Blogger
● Domain Hosting WordPress
● Power of Content Marketing
● Quora Marketing
● Facebook Marketing
● Google Tag Manager
● Goal or Lead Tracking
● Hacks of YouTube Shoots
● How to Rank on Google My Business
● Inbound Marketing
● Digital Post Designing
● Online Lead Generation
● Online Traffic Buying
● Marketing Automation
● Growth Hacking
● Power of Story Writing
● Guest Blogging
● Google Local Listing Hacks
Adzentrix provides the most effective digital marketing training in Delhi NCR. You can learn and improve your marketing skills here to become an expert freelancer. Certified trainers at Adzentrix assist each student in learning and growing in the field of digital marketing.
They have micro-sized batches, with only 5-6 students per batch, so that the trainer can focus on each student individually. They give them at least five SEO and PPC projects to practice so that they can outperform others in job interviews. Students will also work with paid digital marketing tools such as Ahrefs, SEMrush, MailChimp, Yoast SEO, HubSpot, and others.
Frequently Asked Questions
Q1. How can I earn a living through digital marketing?
Ans. Once you are an expert using this skill and are equipped with both theoretical knowledge and practical application, you are good to go as you can easily earn money by creating your brand by selling your digital products/services.
There are various job opportunities such as you can provide SEO consulting services to various businesses on Google. You can also earn commission by using affiliate marketing, by selling your products on various digital platforms. By building your brand, you can become an influencer through networking.
You can earn money after completing a digital marketing course by applying Google AdSense to your website, through your YouTube channel, lead generation, and writing SEO-based content for start-up websites. After completing the course, you can also earn PPC account management, where you can earn up to 25,000 rupees per project while working from home.
Q2. Who all can pursue a digital marketing course?
Ans. We are surrounded by everything on the internet these days- from expanding our knowledge to earning money. Digital marketing as a career is in high demand these days because the percentage of internet users is increasing more than 35% every year! With a trillion searches on Google every month, there is plenty of room for digital growth.
If you have a passion for it and are thinking of building a career in it as well. There is no such fixed qualification for learning digital marketing, but one should have a computer and basic knowledge of it. Students, marketing professionals holding an MBA degree, or any other marketing-related jobs can gain a lot from this course.
Folks who want to experiment with something new and out of their comfort zone, challenge themselves with creativity can pursue it. Business owners who wish to enhance their brand reach on the internet and understand the clients will be beneficial for them.
There has been a tremendous increase in the requirement of experts in digital marketing in the IT sector. There are various job profiles such as SEO analysts, social media analysts, content writers, digital marketing managers, etc in IT companies.
In other sectors such as media, tourism & the travel industry, e-commerce- their future is digital marketing as it is a way to reach millions around the world and you can do that just by sitting in your homes. No matter which one you wish to choose from the above-mentioned career options, hard work and consistency will ultimately decide your fate in this industry.
Q3. How to stay updated with the latest trends and developments in the digital marketing industry?
Ans. To remain informed in the field of digital marketing, you can visit several websites that share the most recent updates on internet advertising and marketing. You can follow Ahrefs, searchengineland, Moz, and others, to name a few.
Q4. What is the difference between traditional vs. digital marketing?
Ans. Marketing today is not the same as it used to be a few decades ago. Consumers and the business owner are in touch throughout the process of doing a business.
The convincing power is more on digital marketing than the traditional way, because consumers are provided with every possible attribute such as location, reviews, images, ratings, etc, and it is more flexible to cater to their needs.
Therefore, marketers can now collect a lot more data thanks to the internet, specialized software, tools, and other high-tech products. They also have a broader set of tools at their disposal to influence consumers.
Companies can use digital marketing to analyze and quantify their campaigns. There is more ease in doing business which can be done while sitting anywhere around the world with a wider reach that comes with the internet which is connecting millions. Unlike traditional newspaper advertisements, yellow pages, pamphlets; digital ads can tell us what readers did after seeing the ad.
Q5. Which MNCs consider digital marketing profiles as jobs?
Ans. MNCs such as Accenture, HCL, and Reliance now offer jobs in the digital marketing field, hired specifically as AdWords and analytics experts.
These are some of the best digital marketing courses in Rohini that can provide you with updated knowledge about the digital marketing industry and help you to build a successful career in the industry.